Ukuziphatha okungenangqondo kwabasebenzisi bokuphela kunzima ukuqikelela. Ukwenza imephu yeminqweno evela kule ndlela yokuziphatha, indlela esemgangathweni iyafuneka. Kwezinye iimeko, indlela yokuxilonga & imposiso iyimfuneko.

Injongo

Imibutho ekhoyo yokhathalelo lwasekhaya ivunyelwe kuphela ukwenza amanyathelo ayimfuneko ngokwezonyango ngenxa yokucuthwa kohlahlo lwabiwo-mali kwaye inobunzima obukhulu ekufumaneni ababoneleli bokhathalelo olwaneleyo.. Kwangaxeshanye, kulindeleke ukuba ku 2040 inani labantu abangaphezu kwama-80 abahlala bodwa liya kube liphindwe kabini. Emva koko kuya kubakho abasebenzi ababini kuphela kumntu ngamnye odla umhlala-phantsi eNetherlands. Amaqabane, abantwana kunye nezalamane zabantu abadala abaxhomekeke kuwe kufuneka bathathe indima yorhulumente orhoxisayo. Nangona kunjalo, oku kubangela iingxaki ezinkulu kwaba bakhathaleli. Njengomzekelo: 40% Abakhathaleli abakhathalela umntu onesifo sengqondo esiyingozi baphathwa ziimpawu zokudakumba okukhulu (bron: VUmc, mna 2017).

Kolu khanyiso, besifuna ukuphendula umbuzo kunye nombutho weDinst: “Ngubani ohamba yonke imihla, engeyozonyango, ukuthatha inkxaso kubantu abadala ababuthathaka ukuba umkhathaleli ongekho sikweni akakwenzi oko (ixesha elide) unako okanye uya kwenza?”. Kudliwano-ndlebe oluninzi sifumene isiqinisekiso sokuba abongi abangekho sikweni bangathanda ukunikezela ngemisebenzi ethile "kubuso obuqhelekileyo ekhaya". I-Dinst yayifuna ukuba yikhawuntara yeenkonzo ezithembekileyo ekhaya. Injongo yayikukubonelela ngenkonzo entle kakhulu kunye nexabiso elikhuphisanayo, bonisa ukuba abantu bakulungele ukuhlawulela inkxaso yezindlu. Ngokungafaniyo neminye imibutho ekukhathalelo lwabantu abadala, iDinst inokufikelela kubakhathaleli. Oku kubulela ukuhlaziya ukuthengisa kunye nonxibelelwano lwangoku.

Indlela

Abaseki ababini beDinst baqale baphanda ingxaki ngodliwano-ndlebe oluninzi kunye namaqela ekujoliswe kuwo (abadala, abongi abangekho sikweni kunye nabo banokuba ngababoneleli ngeenkonzo) suka uhambe. Okwangoku bakha inguqulelo yokuqala yeqonga le-intanethi. Oku kwiqela leenkalo zonke ezimalunga nabantu abathandathu abakhuthaleleyo nabaqhutywa luluntu. I-Dinst emva koko yaqala njengendawo yentengiso ye-intanethi kunye neengcali ezifana nabalungisi beenwele basekhaya, beauticians kunye handymen ekhaya kunye nabantu abadala. Isidlo sangokuhlwa sasininzi 150 ababoneleli ngeenkonzo abaye bahlolwa buqu baza bazazisa kwi-intanethi. Oku kuze nevidiyo eyintshayelelo, Amaxabiso, ubukho kunye nophononongo.

Iziphumo

Ngaphandle kweqela elomeleleyo kunye nokuzinikela okukhulu, akuzange kwenzeke ukuqonda ukukhula okuxeliweyo. Noko ke, oku kwakuyimfuneko kakhulu ukuze kwakhiwe ubukho borhwebo. Sihambe ngeendlela ezimbini ze-intanethi ukufikelela kwiqela ekujoliswe kulo. Ngokuthe ngqo kumthengi nge-dinst.nl nangokunikezela kwethu kwezinye iiwebhusayithi. Ukongeza, siye sathengisa iqonga lethu njengesisombululo 'seleyibhile emhlophe ye-SaaS' kwimibutho emikhulu yokhathalelo lwasekhaya: Isoftware kunye nezixhobo ezinxulumene nemarike zinokusetyenziswa yimibutho yasekhaya phantsi kweflegi yayo. Ukongeza kwintengiso ye-intanethi eqhutywa yidatha, iDinst yayikhona ebumelwaneni kunye nemisebenzi eyahlukeneyo. Elona nani likhulu labathengi abatsha livela kubudlelwane nabasebenzi ngokubanzi.

Ngaphandle kwento yokuba abathengi bafowunela ababoneleli ngenkonzo nge-avareji 8,7 ikaliwe, asiphumelelanga ukwakha ubudlelwane nabathengi. Xa sibuyela emva, sinokuthi abathengi kwezi nkonzo zingaqhelekanga (umntu osebenza ngesandla unokuza kabini ngonyaka, umlungisi weenwele rhoqo kwiiveki ezintandathu) ndifuna kuphela ukudibana nomboneleli wenkonzo ofanelekileyo. Basenokungadingi nxaxheba eyongezelelekileyo evela kwaDinst. Sigqibe kwelokuba singayisebenzisi imali yabatyali-mali ngenxa yokunqongophala kwengeniso, kodwa ukutshintshela kwenye imodeli ngohlobo olunye lwenkonzo. Inkonzo yaseKhaya yazalwa: ubuso obuqhelekileyo ekhaya kuyo yonke imisebenzi yemihla ngemihla.

Ixabiso le-19.95 € ngeyure labonakala ngathi 75% yabantu abangaphezu kwamashumi asibhozo eNetherlands bahlawule ngokulula. Ngokukodwa ngenxa yokuba abantu abane-PGB (uhlahlo lwabiwo-mali lomntu) baye bakwazi ukutyelela iDinst. I-Dinst yayinexabiso elongezelelweyo elicacileyo ngenxa yokuqhubekeka kunye nomgangatho onikezelwayo ngeveki, ngamanye amaxesha yonke imihla, inkxaso ekhaya. Udliwano-ndlebe nabongi abangekho sikweni lubonise ukuba ngoko bathathela ingqalelo inkxaso eyongezelelweyo eyimfuneko nefikelelekayo. Abantu abadala (80+) ukusukela ngoku ukuya phambili, nangona kunjalo, cinga ngokwahlukileyo, ngokophando phakathi 685 amalungu amaxhego ombutho okhathalela ikhaya likawonke-wonke kwindawo yaseGooi. Abantu abangaphezu kwamashumi asibhozo bacinga ukuba banelungelo lokufumana inkxaso karhulumente, kungenjalo baya kuzigquma iimbotyi zabo. Kodwa hlawulela uncedo ekhaya, hayi...

Nciphisa

I-Dinst yayilindele imarike yenkonzo ekhula ngokukhawuleza kunye ne-intanethi njengejelo lonxibelelwano elibalulekileyo. Kwathatyathwa umngcipheko. Oko kwabonakala kungalunganga.

1. I-Dinst yayinokuhlawula ababoneleli bayo benkonzo ngaphantsi kwaye ngoko ihlawulise abathengi bayo ngexabiso leyure le-16 yee-euro. Noko ke, lo mbutho wawufuna ukuhlawula abantu umvuzo ofanelekileyo ngeyure;
2. Ngesiye saqhubeka nomsebenzi wethu wasekuhlaleni ngeendleko eziphantsi kakhulu. Kuloo meko kwakungekho hlahlo lwabiwo-mali (kunye nomtyali-mali) ukuze kufunyanwe into entsha yokwenyani, ngenkonzo engcono ngamaxabiso aphantsi. Yiloo nto kanye ebesiyifuna;
3. I-Dinst yayinokudityaniswa nomnye umbutho omkhulu. Oko kwazanywa emva kwexesha kodwa ayizange isebenze, ngokuyinxenye ngenxa yenani eliqingqiweyo labathengi eDinst kunye neendlela ezahlukeneyo zokusebenza. Ekugqibeleni sakwazi ukutshintshela abathengi kwi-SaaraanHuis;
4. I-Dinst yayinokutshintshela kwindima ye-B2B eququzelelayo kwaye ixhase imibutho ekhoyo eneenkqubo eziqinileyo kunye ne-automation.. Yiloo nto ke inkampani Imbeko yenziwe e-US. Ubuchwephesha bethu bebungalungelanga oko kwaye ngoku imali ibingasekho.

Ulwazi olungasentla aluzange lufumaneke kwangaphambili. Xa ujonga umva, eyona ndlela ilungileyo kaDinst ibonakala ilula ukuyijonga. Nangona kunjalo, oku akuzange kube njalo ngaphambili. Indlela yenkqubela phambili ihlala ihamba 'Uvavanyo & Impazamo', kwaye oko kubalulekile ukukuvuma.

Noko ke, xa sikhangela phambili, kukho ithemba! Abangaphezu kweminyaka engama-80 baya kuba luhlobo olwahlukileyo lwabathengi bezempilo kwiminyaka elishumi ukususela ngoku. Enkosi kwi-intanethi, banolwazi olungcono kwaye baqhele ubunewunewu obungakumbi. Bayazi ukuba kufuneka baqalise ukuhlawulela inkxaso ebudaleni babo. Yona, ngokudibanisa nengxaki ekhulayo yentlalontle ejikeleze ukuhlala ngokuzimeleyo ekhaya, ifuna ababoneleli abalungileyo belizwe. Umbuzo ngoku ngowokuba liliphi ixesha lokungena elikhulu. Ukongezelela, kubalulekile ukukwazi ukukhula ngokukhawuleza kwilizwe lonke kwaye ngexesha elifanayo ukukwazi ukugcina ukufikelela kwinethiwekhi yendawo ngokunyamekela.- kunye neengcali zempilo.

Igama: Olivier Coops
Umbutho: NgoLwesibini

SHIYA IZIMVO