Ang kurso ng pagkilos:
Pharmaceutical company Pfizer wanted to develop a medicine for angina, chest pains and high blood pressure – a great intention. Pfizer invested in and carried out clinical trials for 6 years under the leadership of Ian Osterloh. As far as is known the research was carried out properly and there were no mishaps. Except…
Ang resulta:
After 6 years it became clear that the medicine did not have the desired effects. Gayunpaman, many patients reported erections and improved potency as side effects.
Ang aralin:
Pfizer radically changed strategy and tested the new medicine against erection disorders.
Karagdagang:
Today, every second, someone somewhere is taking a Viagra pill.
Inilathala ni:
Redactie IVBM
IBA PANG MGA MAKINANG NA KABIGUAN
Ang Museo ng Bigong Produkto
Robert McMath - isang propesyonal sa marketing - nilayon upang makaipon ng isang reference library ng mga produkto ng consumer. Ang kurso ng pagkilos ay Simula sa 1960s siya ay nagsimulang bumili at pangalagaan ang isang sample ng bawat [...]
Ang Norwegian Linie Aquavit
Ang kurso ng pagkilos: Ang konsepto ng Linie Aquavit nangyari sa pamamagitan ng aksidente noong 1800s. Aquavit (ipinahayag 'AH-keh'veet' at kung minsan ay nabaybay "akvavit") ay isang patatas-based alak, flavored sa caraway. Jørgen Lysholm pag-aari ng isang Aquavit distillery sa [...]
Briljante Mislukking Award Zorg – 20 november 2024
Miyerkules 20 november worden voor de tiende keer de Briljante Mislukking Awards Zorg georganiseerd door het Instituut voor Briljante Mislukkingen
