Ang kurso ng pagkilos:

Ang konsepto ng Linie Aquavit nangyari sa pamamagitan ng aksidente noong 1800s. Aquavit (pronounced ‘AH-keh’veetand sometimes spelled “akvavit”) ay isang patatas-based alak, flavored sa caraway. Jørgen Lysholm owned a Aquavit distillery in Trondheim, Norway in the 1800’s. His mother and uncle, wanted to give Lysholm’s business a boost by looking for exportmarkets. They sent a batch of aquavit to Asia on a large sailing ship, hoping to market it there.

Ang resulta:

It didn’t sell, gayunpaman, and five barrels were shipped back to Trondheim.
When the aquavit arrived back in Norway, Lysholm noticed it had a richer flavor. At that time, Norway was shipping dried cod around the world. Lysholm began loading barrels of aquavit onto freighters that carried the cod, and retrieving them at the end of a long round trip.

Nowadays Linie aquavit is still produced the same way… It is shipped from Norway, across the equator, down to Australia, and back again in oak sherry casks. Afficionados say the liquor gains a richer flavor as it sloshes around in the barrels for several weeks.

Ang aralin:

Another Scandinavian product born from serendipity! The Scandinavians prove they have a talent for harvesting unexpected outcomes. In the same century as the discovery of AquaLinie Alfred Nobel accidentally discovered dynamite after putting a popular but flammable salve on a cut finger…

Inilathala ni:
Tor Johannessen

IBA PANG MGA MAKINANG NA KABIGUAN

Ang Museo ng Bigong Produkto

Robert McMath - isang propesyonal sa marketing - nilayon upang makaipon ng isang reference library ng mga produkto ng consumer. Ang kurso ng pagkilos ay Simula sa 1960s siya ay nagsimulang bumili at pangalagaan ang isang sample ng bawat [...]

Vincent van Gogh isang makinang na kabiguan?

Ang kurso ng pagkilos: Ito ay maaaring mukhang kakaiba sa unang sulyap upang mahanap ang impressionist painter Vincent van Gogh sa mga kaso sa Institute para sa Brilliant Kabiguan ... Totoo na sa kanyang buhay [...]

Bakit ang kabiguan ay isang opsiyon..

Makipag-ugnay sa amin para sa mga lektyur at kurso

O tawagin si Pablo na Iske +31 6 54 62 61 60 / Bass Ruysenaars +31 6 14 21 33 47