Mtsogoleri wa bungwe la Failure Institute komanso woyambitsa nawo F * ckUp Nights Leticia Gasca akukamba za ubwino wokamba za zolephera.. Anayendetsa bizinesi yolephera ndipo kwa zaka zambiri sankafuna kukambirana ndi aliyense. Pamene nthawi ina analankhula za izo ndi ena, onse adavomereza kuti kunali kukambirana kwabwino kwambiri komwe adakhalako. Allen adayitana abwenzi angapo kuti akambirane zolephera zawo ndipo iyi idakhala nthawi yoyamba ya F * ckUp Night. Zochitikazi zinayamba kutchuka kwambiri ndipo posakhalitsa mazana amalonda adabwera kudzaphunzira kuchokera ku zolakwa za wina ndi mzake. Zinatuluka kuchokera pazokambiranazi kuti pali zinthu zitatu zomwe zimapangitsa kampani kulephera. Choyamba, kusowa kwazinthu ndi zomangamanga, mwachitsanzo, chifukwa chosowa ndalama zothandizira kapena kusakhala ndi luso lopeza thumba. Nkhani ingakhalenso vuto, ngati chilengedwe cha kampani sichili choyenera kampaniyo, ikhoza kupita molakwika. Pomaliza, vuto lingakhalenso ndi oyang'anira. Izi zitha kukhala chifukwa cha mikangano pakati pa okondedwa komanso kusamvetsetsa bwino tanthauzo la maudindo.
(Gwero: NextBillion)