Cholinga

Cholinga chinali kupanga zomatira zolimba kwambiri pazogwiritsa ntchito zosiyanasiyana mkati mwa kampani ya 3M…

Njira

3Wofufuza Dr. Spence Silver anapanga guluu wamtundu wopangidwa ndi timipira tating'ono kwambiri tomata potengera lingaliro lakuti njira imeneyi ingapangitse mgwirizano wamphamvu kwambiri..

Chotsatira

Chifukwa chakuti kagawo kakang’ono kokha ka mipira ya guluu imeneyi kamakhala kamene kamakhudzana ndi malo athyathyathya, izi zimapereka chinsalu chomwe chimamatirira bwino komanso chosavuta kusenda.. Chotsatiracho chinasonyeza kuti Dr. Spence TV. Zomatira zatsopanozi zinali zofooka kuposa zomwe 3M idapanga mpaka pano. 3M adayimitsa ndalama zina muukadaulo uwu.

Maphunziro

4 patapita zaka, mnzake wa 3M wa Dr. Spence adatcha Art Fry atakhumudwa ndi ma bookmark omwe amangotuluka m'buku lake lakwaya. Pamphindi pang'ono Eureka, adapeza lingaliro logwiritsa ntchito zomatira za Silver kupanga chizindikiro chodalirika.. Lingaliro la ntchito pambuyo pake linabadwa.

Mu 1981, patatha chaka chimodzi kukhazikitsidwa kwa Post-it® Notes, malondawo adatchedwa Outstanding New Product. Kuphatikiza pa zolemba zomata za 'classic' Post-it, zinthu zina zingapo zimatsatiridwa pagulu la Post-it.

Komanso:
Zolephera zambiri zimawuka molingana ndi mfundo ya Post-it. 'Wopanga' akugwira ntchito pa chinthu chimodzi ndipo mwangozi amafika pazotsatira zosiyana. Izi zimatchedwa 'Serendipity' mu Chingerezi. Amakonda kunena: 'Muli ngati mukuyang'ana singano mumsinkhu waudzu ndipo mukudziwa komwe mungapeze mwana wamkazi wa mlimi wokongola'.

Kwa iwo omwe adapeza zotsatira zodabwitsa koma anali kuyang'ana china chake, nthawi zambiri zimakhala zovuta kuwona pulogalamu yatsopano kapena phindu mu 'kulephera'. Ena ali ndi luso limeneli.

Nthawi zina, monga mu Post-it case, zimatengera ena kuti awone mapulogalamu atsopano chifukwa akufunafuna njira yothetsera vuto lina. Kapena chifukwa amayang'ana mwatsopano zotsatira zosayembekezereka kuchokera kumalingaliro osiyana kotheratu.

Wolemba: Bas Ruyssenaars

ZINTHU ZINA ZABWINO ZABWINO

Chifukwa kulephera ndichosankha…

Lumikizanani nafe ku msonkhano kapena maphunziro

Kapena imbani Paul Iske +31 6 54 62 61 60 / Bas Ruyssenaars +31 6 14 21 33 47