The Museum of Failed Products
Robert McMath - a marketing professional - intended to accumulate a reference library [...]
Google’s failed offline ad strategy
The course of action: Google wanted to expand its ad empire beyond [...]
Proctor and Gamble´s Vibrant and Tide with Bleach
The course of action: In the 1980s P&G tried to get into [...]
The Norwegian Linie Aquavit
The course of action: The concept of Linie Aquavit happened by accident [...]
YACHT
The course of action: In the 2nd half of the 1990s Randstad [...]
Steve Jobs a brilliant failure?
Apple founder Steve Jobs – just like many other pioneers and entrepreneurs [...]
Buckler beer on the Dutch market
At the end of the 1980’s a number of brewers were developing [...]
Confusion leads to Mars failure
The course of action: The Mars Climate Orbiter Spacecraft was due to [...]
Viagra
The course of action: Pharmaceutical company Pfizer wanted to develop a medicine [...]
Ether parties and the discovery of anaesthesia
The course of action: At the start of the 19th century, so-called [...]
Ice lolly
The course of action: In 1905 the 11-year old Frank Epperson decided [...]
Cornetto… with chocolatecone
The Italian Ice Cream company Spica developed the forerunner of the Cornetto in [...]
Nobel prize by playing with pencil and scotch tape
The course of action: In Manchester in 2004, Geim and Novoselov often [...]
Sinclair ZX80, the first affordable home computer
The course of action: Inventor Clive Sinclair set himself the goal of [...]
Scout Rocket Program NASA
The course of action: The intention was to build a properly functioning [...]
Post-it van 3M
The course of action: The intention was to create a very strong [...]
The missed penalty kick of John Terry
The course of action: Captain John Terry had the chance to win [...]
Visualize Failure
The course of action: The intention was to make a paddle down [...]
My career and life?!
The course of action: On the surface everything looked great: a good [...]
Emigration to New Zealand
The course of action: The secretary of our department had always had [...]
The romances of Carla Bruni
The course of action: Carla Bruni, the wife of French president Sarkozy, [...]
Winner Jury award OS 2010 – Vredeseilanden – Credit for Cooperatives in Congo
The course of action: To provide loan capital to cooperatives for purchasing [...]
Winner public award OS 2010 – Text to Change HIV/AIDS Awareness via SMS in Uganda
The course of action: To create and distribute an HIV/AIDS awareness quiz [...]
Re-financing Bad Dept instead of micro-credit for growth
The course of action: Providing Micro-Credit up to 10.000 Euro to promising [...]
Vincent van Gogh a brilliant failure?
The course of action: It may seem strange at first glance to [...]
Cristoffer Columbus discovers ..
The course of action: Columbus’s goal was to find a faster trade [...]