The course of action:
In 1905 the 11-year old Frank Epperson decided to make himself a nice drink to combat his thirst… He carefully mixed water with soda powder (which was popular in those days) and left his mixing stick in the glass…
The result:
Just at that moment Frank’s mother called him to bed. He obeyed directly and left his drink standing. That night there was a heavy frost and the drink froze – the next day Frank took the first ‘ice lolly’ to school…
The lesson:
18 years later Frank remembered his ‘lump of ice on a stick’ and started producing ice lollies in 7 different fruit flavors…
Further:
Today millions of ice lollies are sold each year.
Published by:
BasRuyssenaars
OTHER BRILLIANT FAILURES
The Museum of Failed Products
Robert McMath - a marketing professional - intended to accumulate a reference library of consumer products. The course of action was Starting in the 1960s he started to purchase and preserve a sample of every [...]
The Norwegian Linie Aquavit
The course of action: The concept of Linie Aquavit happened by accident in the 1800s. Aquavit (pronounced 'AH-keh'veet' and sometimes spelled "akvavit") is a potato-based liquor, flavored with caraway. Jørgen Lysholm owned a Aquavit distillery in [...]
Aruba Public Health Inspectorate and LHM Diagnostics win the Brilliant Healthcare Failures Awards 2023
On 13 September jl. The Brilliant Failure Awards were presented for the ninth time during a festive event at Zilveren Kruis Achmea in Leiden.